Guidance on marketing your event
- Advertising (PDF - 1.21 MB)
- Publicity materials (PDF - 1.3 MB)
- Publicity explained (PDF - 1.2 MB)
- Guide to good design and PR (PDF - 1.19 MB)
- Copywriting (PDF - 1.2 MB)
- Clear print guidelines (PDF - 1.19 MB)
- Print distribution (PDF - 1.22 MB)
- Press release (PDF - 1.19 MB)
- Proactive PR (PDF - 1.2 MB)
- Scottish Borders branding (PDF - 1.31 MB)
- CRM and emarketing (PDF - 1.19 MB)